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Load image into Gallery viewer, Purina Pro Plan Adult 7+ Medium & Large Breed Bright Mind Chicken Formula Dry Dog Food
Load image into Gallery viewer, Purina Pro Plan Adult 7+ Medium & Large Breed Bright Mind Chicken Formula Dry Dog Food

SKU: Pro Plan Bright Mind Adult 7+ 12kg

Purina Pro Plan Adult 7+ Medium & Large Breed Bright Mind Chicken Formula Dry Dog Food

Vendor Purina
Regular price R 1,849.00
Sale price R 1,849.00 Regular price
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This is a pre order item. We will ship it when it comes in stock.

Available in 12kgs.

PRO PLAN Adult 7+ Medium Large Bright Mind Dry Dog Food is made with high quality chicken, delivered frozen to lock in nutrients, then perfectly cooked for delicious taste. Bright Mind is a breakthrough innovation in canine nutrition which combines MCT oils and key nutrients for dogs 7+ to support healthy ageing.

  • Real Chicken #1 Ingredient
  • Proven to promote mental alertness and sharpness in dogs 7+, with visible results within 30 days
  • Contains a breakthrough blend of brain supporting nutrients, including MCT oils for cognitive health
  • A combination of key nutrients that helps to support joint health and mobility for your mature dog's active lifestyle
  • Omega-6 fatty acids to nourish skin and coat
  • Formulated to reduce tartar formation
  • High digestibility. Up to 25% less stool compared to less nutrient dense diet
  • 95% of healthy adult dogs fed exclusively on PRO PLAN showed optimal stool quality
  • Scientifically proven antioxidants to boost immune defence
  • 100% complete and balanced nutrition

Ingredients & Nutrition

Chicken and chicken meal (33%), brewers rice, whole grain wheat, wheat gluten, barleyoats, medium-chain triglyceride botanical oil (MCT oil), animal digestfish meal and fish oil (source of omega-3 fatty acids), minerals, vitamins, amino acids (including calcium, phosphorous, sodium, chloride, potassium, magnesium, zinc, iron, manganese, copper, selenium,  iodine, aluminosilicate, vitamin A, B vitamins, vitamin C, vitamin D, vitamin E, choline, folic acid, glucosamine), beet pulpanimal fat (source of omega-6 fatty acids) and natural antioxidants.

Guaranteed Analysis

Crude Protein 31%
Crude Fat 15%
Crude Fibre 3% (Max)
Calcium (Ca) 0.9% (Min)
Phosphorous (P) 0.7% (Min)
Glucosamine 550 mg/kg (Min)
Vitamin C 70 mg/kg (Min)
Vitamin E 460 IU/kg (Min)
Omega-3 Fatty Acids 0.5% (Min)
Omega 6-Fatty Acids 1.5% (Min)
Metabolizable Energy (ME) 3.7 kcal/g

Feeding Guide

Using the Feeding Table: To help your dog maintain an ideal body condition, monitor your dog’s weight on a regular basis, making sure that their ribs are easily felt and their waist is visible when viewed from above. Maintaining an ideal body condition can impact your dog’s lifelong health.

MAKING THE SWITCH TO PRO PLAN®: By choosing to feed your dog PRO PLAN you can be reassured that our tailored nutrition will have a positive impact on your dog’s long-term health and well-being.  Although you will be keen to see the difference PRO PLAN can make in your dog, please allow 7 – 10 days to transition from their current food.  This enables your dog’s digestive enzymes to gradually adapt to the change in ingredient and nutritional content, assisting with the proper digestion of the food and helping prevent stomach upsets.  Each day, simply feed a little less of the previous food and a little more of PRO PLAN until you are feeding PRO PLAN exclusively.

Recommended Feeding Amount (Grams per day)

Adult Weight GRAMS PER DAY
  Up to 1h activity per day 1 to 3h activity per day
10kg 150 175
12kg 200 230
20kg 240 275
25kg 280 320
30kg 315 365
35kg 350 405
40kg 385 440
45kg 415 475
50kg 445 510
55kg 475 545
60kg 505 580
70kg 560 640
>70kg Add approximately 30g of food per additional 5kg of body weight Add approximately 32g of food per additional 5kg of body weight


 Clean, fresh water should be available at all times.

Storage Instructions
Please store this pack in a cool, dry place, out of the sun.